Digital Marketing BA (Hons)
- Tution Fees :
- Course Duration : 3 Years
- Academic Course Level : Undergraduate
- Location : Preston
- Scholarship : 1000
Available Options
| Undergraduate courses | Undergraduate - Year 1 entry | Masters |
|---|---|---|
| 55% overall score Where a specific subject is required for entry to the degree programme, 60% must be achieved in this subject | 58% from listed boards (The All Indian Senior School Certificate awarded by the Central Board of Secondary Education (CBSE), or The Indian School Certificate (ISC) awarded by the Indian Council for School Examinations (ICSE), or a recognised Indian State Education Board, such as the West Bengal, Tamil Nadu, Maharashtra and Karnataka Education Boards. 60% from other boards, not listed above. Where a specific subject is required for entry to the degree programme, 58% must be achieved in this subject | 55% in bachelor degree |
English Language Requirements
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The standard English language entry requirements for undergraduate courses is IELTS 6.0.
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The standard English language entry requirements for postgraduate courses is IELTS 6.5.
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Please refer to the university website's country pages for more detailed entry requirements.
| Entry requirements | |
55-60% in class 12th English Requirement 65% in Year 12 English Or 65% average grade in Year 11 and Year 12 English provided Year 12 is not below 60% Or IELTS 6 or equivalent |
|
| Course Modules | |
YEAR 1 Marketing Concepts The Enterprising Marketer Project Essentials Contemporary Consumers YEAR 2 Compulsory modules Marketing Management The Responsible Marketer Applied Marketing Research Choice of two from four modules Creative Digital Marketing Content Digital Design for Marketers Regulation Ethics and Trust Modern Foreign Language YEAR 3 AND 4 Optional 30-week paid work placement or study abroad Compulsory modules Marketing Strategy Contemporary Research in Marketing Choice of one from two modules Marketing Internship The Agency Choice of two from three modules Contemporary Digital Markets Data Analysis and Relationship Management Social Media Marketing and Optimisation |